Top Manta | No one is illegal
Top Manta | No one is illegal
↗ Social impact
Under the powerful slogan "No one is illegal," the Popular Union of Street Vendors in Barcelona, in partnership with Playground Do, unveiled the first fashion collection designed by the street vendors themselves. At dot., we played a key role by crafting an iconic product for social activism: the street vendor's blanket. This initiative not only highlights the creativity and resilience of street vendors but also raises awareness about their rights and contributions to the community.
- Social impact
- Diversity
- Entrepreneurship
- Product and service design
- New narratives
Challenge: Exploring alternatives to improve the living conditions of street vendors
Street vendors, known as "manteros," are a migrant group facing challenges due to their sale of imitation products on the streets of many cities. In Barcelona, the Popular Union of Street Vendors, with the support of Playground Do, created the slogan “No one is illegal” and transformed the existing issues into an opportunity to launch a collection of their own products. In their words: legal clothing made by illegal people.
This collection aims to explore alternatives for improving the living conditions of street vendors.
Solution: The street vendor's blanket: An iconic product to advocate for a persecuted community
At dot., we collaborated on the design of the "manta", an icon of the street vendor community. We researched its functionalities and uncovered its immense potential for widespread use. We redesigned the new "manta" with the goal of integrating it into the product range of the Top Manta brand, offering a versatile product that functions both as a blanket and a bag.
The product was unveiled at the "No one is illegal" event by Top Manta, a fashion project that transcends clothing and advocates for social inclusion.
- Social impact
- Diversity
- Entrepreneurship
- Product and service design
- New narratives
